“You Need Your Customers
More Than They Need You…”
Harley Manning, VP & Research Director – Customer Experience, Forrester
Attend CX Transformation: Financial Services this September to discover marketing leading strategies and tactics to support Customer Experience Transformation across Financial Services.
As Europe's only CX Transformation event, specific to Financial Services, this event addresses all of your customer experience transformation needs across 3 days, 5 streams and countless interactive case-study driven plenaries, panels and workshops.
Tailor your agenda to meet your precise needs through our exclusive Maturity Assessment Day - click here for further details.
Aqcuire the key insights, strategies and practical tips that will enable you to execute effective Insight, Capability and Culture Transformation to Drive Customer Centricity to the Heart of Financial Services
The Voice of the Customer is getting louder - are you listening?
For years, customer experience professionals have been talking about the importance of customer-centric process design. The trouble is that it's one thing to be focused on improving customer satisfaction and it's another to actually do it well. Here's why companies need to better listen to and translate customer feedback to drive process improvement activities. Based on a survey conducted in October 2012 of 800+ process professionals.
Customer Management eBook: Meeting the Needs of the Digital, Social & Mobile CustomerBased on extensive research gleaned from surveying Chief Marketing Officers, Chief Customer Officers, and Strategic Directors of Customer Experience, Digital Marketing, Mobile Marketing, eCommerce, and Social Media, this eBook explores how organisations are approaching customer experience in today’s digital world. The aim is for these results to allow you to benchmark your own initiatives as you move into 2013. It also highlights key trends from the survey that will help you better understand where digital investments are being made to help drive improvements to the customer experience.
Survey Report: Customer Experience Management for Banking and Financial Services 2012
Customer Management IQ rolled out a survey across professionals working within banking and financial services to explore trends in customer experience including investment plans, strategies, technology to monitor data and the impact of legislation and regulations.
Discover how to:
- Engage an increasingly savvy customer through seamless experience
- Build trust and loyalty with an increasingly sceptical customer base
- Embed a customer-centric culture to support transformation within your organisation
- Discover and harness key super-promoters amongst executive sponsors
- Invest and improve wisely to ensure excellence in execution of Customer Experience strategy
Really valuable, I met some useful contacts and it definitely gave me additional energy to pursue new ideas that I could now see worked.Head of Client Experience, Coutts
Extremely valuable in gaining insights and inspiration alongside consideration for prospective suppliersAnalytics and Conversion Director, Aldermore
Overall very inspiring and provided me with useful information from different areas - both business views and technology view. Great to have experiences direct from the front line.Chief Project Officer, Nordea Bank